The Edge Strategeze www.reach-the-edge.com
Have you got The Point!?
"Breakthrough Technology for Trade Shows, Events & Point-of-Sale Data Collection"
The Company: The Edge  The System: The Point! 

Here is an exciting new opportunity for you to gain valuable and timely feedback from visitors to your Retail Locations, Trade Shows, Attractions or other Special Events - from the leaders in automation of portable data collection! -  The Edge.

The Edge Strategeze Inc. –  in fulfilling their commitment to pioneer innovative data gathering techniques that generate exceptional insight - faster & with less expense,  proudly introduces The Point! System – a unique and personal electronic survey process that can be used to capture data and information in any situation where people gather , including:

~  Trade Shows
~  Industry Seminars
~  Publicity Events
~  Retail Outlets/Shopping Malls (Exit Surveys)
~ 
On-the-Street/the Subway/anywhere 

With our portable digital data entry devices, The Point! System, getting people’s opinions has never been so easy! Here’s how it works:

The Edge assists in developing the survey for testing. We then bring our interviewers to the trade show/store/ street corner, etc. They conduct discrete, unobtrusive interviews using small electronic devices that both attract and encourage participation. The respondent is incented for their time. A report of the data is available within 24 to 48 hours. An executive summary is prepared within a few days of the fieldwork.

Jane Jamieson
President / Director of Research
(416) 222-4454
jane@reach-the-edge.com
To the end-user The Point! appears as a small notebook or a normal Personal Digital Assistant (PDA) capable of displaying full colour graphical images and large legible text, not unlike a standard, high quality web page. 
  
  Screens display large
  buttons, that are :   
 
 ~  easy to read & touch
 ~  visually stimulating
 ~  user-friendly
 ~  attention grabbing to        promote participation 
 ~  seamlessly bridged
      from data input-to-
      instant report
 
To our clients, this translates into extremely efficient collection of far more data than conventional methods such as pen and paper can achieve.

To find out more about this extraordinary, yet affordable method of collecting data; see our homepage at the website below and click on the “Shockwave presentation for The Point!”.

Please call to learn more about The Edge Strategeze, a full service market research company We’ll put you in touch with our other clients who are currently using our techniques.

Brian Jamieson
VP/Director of Communications
(416) 222-4454
brian@reach-the-edge.com

  Copywrite 2001, The Edge Strategeze Inc.
5635 Yonge St. Suite 213
Toronto, Ontario
M2M 3S9
(416) 222-4454
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